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Title:

Assessing Public Opinions of and Interest in New Vehicle Technologies: An Austin Perspective

Accession Number:

01588974

Record Type:

Component

Abstract:

Technological advances are bringing connected and autonomous vehicles (CAVs) to the ever- evolving transportation system. Anticipating the public acceptance and adoption of these technologies is important. A recent internet-based survey was conducted polling 347 Austinites to understand their opinions on smart-car technologies and strategies. Ordered-probit and other model results indicate that respondents perceive fewer crashes to be the primary benefit of autonomous vehicles (AVs), with equipment failure being their top concern. Their average willingness to pay (WTP) for adding full (Level 4) automation ($7,253) appears to be much higher than that for adding partial (Level 3) automation ($3,300) to their current vehicles. This study estimates the impact of demographics, built-environment variables, and travel characteristics on Austinites’ WTP for adding such automations and connectivity to their current and coming vehicles. It also estimates adoption rates of shared autonomous vehicles (SAVs) under different pricing scenarios ($1, $2, and $3 per mile), choice dependence on friends’ and neighbors’ adoption rates, and home-location decisions after AVs and SAVs become a common mode of transport. Higher-income, technology-savvy males, living in urban areas, and those who have experienced more crashes have a greater interest in and higher WTP for the new technologies, with less dependence on others’ adoption rates. Such behavioral models are useful to simulate long-term adoption of CAV technologies under different vehicle pricing and demographic scenarios. These results can be used to develop smarter transportation systems for more efficient and sustainable travel.

Supplemental Notes:

This paper was sponsored by TRB committee ABE20 Standing Committee on Transportation Economics.

Monograph Accession #:

01584066

Report/Paper Numbers:

16-1470

Language:

English

Corporate Authors:

Transportation Research Board

500 Fifth Street, NW
Washington, DC 20001 United States

Authors:

Bansal, Prateek
Kockelman, Kara M
Singh, Amit

Pagination:

21p

Publication Date:

2016

Conference:

Transportation Research Board 95th Annual Meeting

Location: Washington DC, United States
Date: 2016-1-10 to 2016-1-14
Sponsors: Transportation Research Board

Media Type:

Digital/other

Features:

References; Tables

Candidate Terms:

Shared-use vehicle systems

Uncontrolled Terms:

Willingness to pay

Geographic Terms:

Austin (Texas)

Subject Areas:

Environment; Highways; Operations and Traffic Management; Planning and Forecasting; Vehicles and Equipment; I15: Environment; I72: Traffic and Transport Planning; I90: Vehicles

Source Data:

Transportation Research Board Annual Meeting 2016 Paper #16-1470

Files:

TRIS, TRB, ATRI

Created Date:

Jan 12 2016 4:38PM