01371078

Component

https://doi.org/10.3141/2322-02

http://scholar.google.com...ftan&publication_year=2012

Semicompensatory models represent a choice process consisting of an elimination-based choice set formation on satisfaction of criterion thresholds and a utility-based choice. Current semicompensatory models assume a purely noncompensatory choice set formation and therefore do not support multinomial criteria that involve trade-offs between attributes at the choice set formation stage. This study proposes a novel behavioral paradigm consisting of a hybrid compensatory–noncompensatory choice set formation process, followed by compensatory choice. The behavioral paradigm is represented by a mathematical model that combines multinomial-response and ordered-response thresholds with a utility-based choice. The proposed model is applied to a stated preference experiment of off-campus rental apartment choices by students. Results demonstrate the applicability and feasibility of incorporating multinomial-response thresholds into semicompensatory models.

01470981

12-1576

English

pp 10–19

2012

Transportation Research Record: Journal of the Transportation Research Board

9780309263207

Print

Figures; References; Tables

Apartment buildings; Campuses; Choice models; Housing; Mathematical models; Multinomial logits; Stated preferences; Utility theory

Compensatory models; Hybrid choice models

Planning and Forecasting; Transportation (General); I72: Traffic and Transport Planning

TRIS, TRB, ATRI

Feb 8 2012 5:03PM

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