01029658

Component

Introducing temporally differential pricing to shift partial peak demands to off-peaks is thought promising to mitigate the overcrowded phenomena in metro systems. This study attempts to investigate how the Taipei Metro passengers respond to change their time of travel and/or probably to shift to use other modes when peak surcharge or off-peak discounts is implemented. Interactive computer-aided interviews were conducted to collect the stated preference (SP) data from metro peak users. Multinomial logit (MNL) and nested logit (NL) models were employed to analyze the potential behavioral changes in arrival times to take metro and in mode choices. Results show that temporally differential pricing may result in a portion of peak metro passengers shifting to off-peaks or taking other modes. The metro users are quite sensitive to our tested differential fare levels, especially with peak surcharge scheme. Afternoon passengers are more sensitive to fare changes than the morning users due to flexibility in time schedule. The findings of this study support that temporally differential pricing could be effective in mitigating the peak-hour overcrowded phenomena. Determination of peak hours is crucial to the success of temporally differential pricing and should be evaluated cautiously.

01020180

06-2702

English

24p

2006

Transportation Research Board 85th Annual Meeting

CD-ROM

Figures (2) ; References; Tables (12)

Discount fares; Multinomial logits; Peak fares

Taipei Rapid Transit System

Differential pricing; Nested logit models; Off peak demand; Off peak fares; Peak demand; Traveler response

Taipei (Taiwan)

Finance; Public Transportation

Transportation Research Board Annual Meeting 2006 Paper #06-2702

TRIS, TRB

Mar 3 2006 11:06AM