00771135

Component

https://doi.org/10.3141/1669-17

http://scholar.google.com...ooke&publication_year=1999

King County Metro Transit developed its Commuter Bonus voucher programs to provide employers and their employees with effective commute trip reduction tools. The program consists of Commuter Bonus, an incentive program to encourage employees to use transit agency services (bus, vanpool, and ferry); and a Commuter Bonus Plus incentive program to encourage employees to carpool, walk, bicycle, or telecommute. The Commuter Bonus voucher programs are unique for several reasons: the Commuter Bonus program is the only known transit voucher program administered entirely by a transit agency, and the Commuter Bonus Plus program is the only known carpool voucher program operated by a transit agency. In addition, program implementations required state-of-the-art anticounterfeiting strategies and the design and integration of off-the-shelf and proprietary software. A recent program evaluation indicated that the Commuter Bonus program generated 84,000 annual transit passenger trips and 440 vanpool riders who would otherwise not have used transit. Their use generated additional revenue for participating transit agencies. Commuter Bonus Plus resulted in a significant decrease in vehicle trips while generating revenue for local retailers. The evaluation demonstrated that a large-volume voucher program could be operated in-house from a single desktop computer.

This paper appears in Transportation Research Record No. 1669, Public Transit Planning, Management and Performance, and Marketing and Fare Policy.

English

p. 136-142

1999

Transportation Research Record

030907066X

Figures (2) ; Tables (7)

Bicycle commuting; Carpools; Commuters; Employers; Incentives; Public transit; Telecommuting; Travel demand management; Walking

Voucher programs

Seattle (Washington)

Highways; Passenger Transportation; Pedestrians and Bicyclists; Public Transportation; Society

TRIS, TRB, ATRI

Oct 11 1999 12:00AM

• ENHANCING TRANSIT IN TOURIST AREAS THROUGH IMPROVED MODELING AND PRIORITY INITIATIVES: CASE STUDY FROM AUSTRALIA
• ENHANCING TRANSIT'S COMPETITIVENESS: A SURVEY METHODOLOGY
• EVALUATION OF CHARLOTTE'S PROPOSED MULTIHUB TRANSIT SERVICE PLAN
• FRAMEWORK FOR ANALYZING ALTERNATIVES TO TRANSIT BUS REPLACEMENT
• INTRODUCING FARE SIMPLIFICATION AND NEW CONVENIENCE FARES AT CONNECTICUT TRANSIT
• MARKET DYNAMICS AND NONWORK TRAVEL PATTERNS: OBSTACLES TO TRANSIT-ORIENTED DEVELOPMENT?
• MARKETING AND FARE NEXUS APPLIED IN SAN DIEGO
• MEASURING RESULTS AND DEMONSTRATING PERFORMANCE AT NEWARK AIRPORT MONORAIL
• METROPOLITAN ATLANTA RAPID TRANSIT AUTHORITY FARE ELASTICITY MODEL
• MODELING LEVEL-OF-SERVICE FACTORS IN PUBLIC TRANSPORTATION ROUTE CHOICE
• PRACTICAL ISSUES IN PROTOTYPING NATIONAL PUBLIC TRANSPORT JOURNEY PLANNING SYSTEM USING JOURNEYWEB PROTOCOL
• PUBLIC CHOICE IN TRANSIT ORGANIZATION AND FINANCE: THE STRUCTURE OF SUPPORT
• RESEARCH-BASED TRANSIT MARKETING IN SOUTHEASTERN WISCONSIN
• STRATEGIES TO IMPROVE JOB ACCESSIBILITY: CASE STUDY OF TREN URBANO IN SAN JUAN METROPOLITAN REGION
• STRUCTURING AND ASSESSING TRANSIT MANAGEMENT RESPONSE TO CUSTOMER SATISFACTION SURVEYS
• STUDY FOR HIGHWAY 407 TRANSITWAY SYSTEM PLAN AND STATION SITE PLAN
• TRANSIT JOINT DEVELOPMENT IN SAN DIEGO: POLICIES AND PRACTICES
• TRANSIT PREPAYMENT CHALLENGES: FACTORS INFLUENCING CUSTOMERS' WILLINGNESS TO PURCHASE HIGH-VALUE TICKETS