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Title: STATED CHOICE FOR TRANSPORTATION DEMAND MANAGEMENT MODELS: USING A DISAGGREGATE TRUTH SET TO STUDY PREDICTIVE VALIDITY
Accession Number: 00743617
Record Type: Component
Record URL: Availability: Transportation Research Board Business Office 500 Fifth Street, NW Find a library where document is available Abstract: Discrete choice models have expanded the ability of transportation planners to forecast future trends. Where new services or policies are proposed, the stated-choice approach can provide an objective basis for forecasts. Stated-choice models are subject to a range of experimental error not found in revealed-preference designs. Primary among the concerns facing researchers is the ability of respondents to understand and operate on hypothetical choice scenarios in a manner that will reproduce choices made under actual situations. These concerns are specified in the scaling factor. Estimation of the scaling factor has proceeded through various ways to link actual decisions to comparable decisions made under hypothetical conditions. However, where the alternative is new, real decision data are not available. The level of error incorporated in a study where no real-world information on the scaling factor is available is examined. The test of predictive validity focuses attention on the switching behavior of commuters at a single employment site. The results indicate that switching behavior between single-occupant vehicle and high-occupancy vehicle modes is forecast within 1% by stated-choice techniques and within 10% by backcasting techniques with revealed-preference data.
Supplemental Notes: This paper appears in Transportation Research Record No. 1598, Transportation Demand Management and Ridesharing.
Language: English
Corporate Authors: Transportation Research Board 500 Fifth Street, NW Authors: Beaton, PChen, CongMeghdir, HPagination: p. 1-8
Publication Date: 1997
Serial: ISBN: 0309061679
Features: References
(16)
; Tables
(3)
TRT Terms: Uncontrolled Terms: Old TRIS Terms: Subject Areas: Highways; Planning and Forecasting; Public Transportation; I72: Traffic and Transport Planning
Files: TRIS, TRB, ATRI
Created Date: Dec 10 1997 12:00AM
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