01697604

Component

This paper tries to investigate how latent learning of travelers from previous experiences shapes parts of the mental image, even for the parts of the network with which the travelers are unfamiliar. An experiment of route choice experiences was conducted among 90 participants in order to gain insight into the formation of a cognitive map and latent learning. In this experiment, the following independent variables are connected to the formation of a mental image of the unexperienced part of the network and the quality of the generalization of the unfamiliar parts of the network: (i) dispersion of the links’ travel time throughout the network, (ii) number of trips the traveler makes, (iii) traveler’s gender, (iv) traveler’s driving experiences, (v) traveler’s natural level of optimism or pessimism, and (viii) the presence of traffic signals. Several nonparametric (distribution-free) tests are employed to test the hypotheses. The results indicate that apart from the traveler’s gender, other aforementioned factors significantly affect the degree of the recognizability of the network elements by travelers.

This paper was sponsored by TRB committee ADB10 Standing Committee on Traveler Behavior and Values.

19-02442

English

6p

2019

Transportation Research Board 98th Annual Meeting

Digital/other

Figures; References; Tables

Choice models; Cognition; Driver experience; Learning; Route choice; Travel time; Travelers

Highways; Planning and Forecasting

Transportation Research Board Annual Meeting 2019 Paper #19-02442

TRIS, TRB, ATRI

Dec 7 2018 9:32AM