01593370

Component

The growth of online shopping will likely impact rates of in-store shopping, signaling potentially significant ramifications for shopping-related vehicle travel. To better understand this relationship, shoppers in Davis, California were studied. A comprehensive survey dataset was used to explore the effect of personal characteristics, attitudes, perceptions, and the built environment on the frequencies of shopping online and within three distinct shopping settings. In general, attitudes and perceptions played a much larger in the shopping decision than demographics or the built environment. Results of the response models of shopping frequency also revealed that the shopping motivations for each setting differed. Most notably, many of the factors influencing outside Davis shopping frequency had the opposite effect on shopping within Davis. Joint copula models subsequently suggested that online shopping had a complementary relationship with in-store shopping frequency. Rather than reducing shopping travel, it appears that the development of online shopping has only served to further stimulate in-store shopping rates.

This paper was sponsored by TRB committee ADB20 Standing Committee on Effects of Information and Communication Technologies (ICT) on Travel Choices. Alternate title: Relationships Between Online and In-Store Shopping Frequency of Residents in Davis, California

01584066

16-4402

English

17p

2016

Transportation Research Board 95th Annual Meeting

Digital/other

References; Tables

Attitudes; Economic factors; Electronic commerce; Shopping facilities; Shopping trips

Davis (California)

Highways; Planning and Forecasting

Transportation Research Board Annual Meeting 2016 Paper #16-4402

TRIS, TRB, ATRI

Jan 12 2016 5:57PM