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Title: An Experimental Design of a Personalized Travel Plan (PTP) to Encourage Behavioral Change
Accession Number: 01477897
Record Type: Component
Availability: Transportation Research Board Business Office 500 Fifth Street, NW Abstract: This paper describes the experimental design of a voluntary travel behavior change program implemented in Cagliari, Italy. The objective of the work is to contribute to understand the fundamentals of travel behavioral process by identifying the factors underlying behavioral change. More specifically, the Personalized Travel Plan (PTP) program proposed in this work involved 109 participants, from February 2011 to June 2012, in two steps: a first one-week activity-travel data collection to observe current behaviors and a second one-week activity-travel data collection to monitor behavior, after the provision of personalized travel plans. The program has been evaluated observing the behavioral change during the second week of the program (monitoring week) and three months after the end of the program. Further, the factors underlying behavioral change have been analyzed comparing the quantitative feedback provided to participants showing a behavioral change vs. participants who did not change. Results seem to have important policy implications. Indeed, they indicate that providing car users with detailed feedback about current behavior and existing alternatives have a general positive effect on behavioral change.
Supplemental Notes: This paper was sponsored by TRB committee ADB10 Traveler Behavior and Values.
Monograph Title: Monograph Accession #: 01470560
Report/Paper Numbers: 13-4371
Language: English
Corporate Authors: Transportation Research Board 500 Fifth Street, NW Authors: Meloni, ItaloSanjust, BenedettaSpissu, ErikaPorcu, SilvioPagination: 19p
Publication Date: 2013
Conference:
Transportation Research Board 92nd Annual Meeting
Location:
Washington DC, United States Media Type: Digital/other
Features: Figures; References; Tables
TRT Terms: Geographic Terms: Subject Areas: Highways; Passenger Transportation; Planning and Forecasting; Public Transportation; I72: Traffic and Transport Planning
Source Data: Transportation Research Board Annual Meeting 2013 Paper #13-4371
Files: TRIS, TRB, ATRI
Created Date: Feb 5 2013 12:51PM
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