01664144

Component

This study distinguishes between crowd-shipping users and non-users using the information of 533 individuals obtained from an online survey conducted in June 2016. The authors develop a proportional test analysis and a binary logit model to explore how and to what extent the attitudes, preferences, and characteristics of crowd-shipping users differ from non-users. The authors examine that crowd-shipping is more prevalent among men, young, and full-time employed individuals. The results of elasticity and sensitivity analyses indicate a one percent increase in the population density increases the chance of using the crowd-shipping by 0.25%. Respondents who agree that crowd-shipping is an eco-friendly system are 83.74% more likely to use it, whereas having no trust toward the system decreases the chance of using it by 60.31%. These likelihoods, however, vary in different population segments. Highly educated individuals who have reservations about trying crowd-shipping because of trust issues are 20% less likely to become a crowd-shipper than less educated individuals. The findings inform crowd-shipping companies of the potential customers, and who should be targeted for user recruitment efforts.

This paper was sponsored by TRB committee AT025 Standing Committee on Urban Freight Transportation. Alternate title: How Different Are Crowdshipping Users and Nonusers?

18-05587

English

7p

2018

Transportation Research Board 97th Annual Meeting

Digital/other

Figures; References; Tables

Crowdsourcing; Demographics; Logits; Sensitivity analysis; Surveys

Delivery services

Freight Transportation; Society

Transportation Research Board Annual Meeting 2018 Paper #18-05587

TRIS, TRB, ATRI

Jan 8 2018 11:25AM