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Title: Forecasting Students’ Demand for Shared-Ride Taxi Service Using an Integrated Choice and Latent Variable Model
Accession Number: 01557883
Record Type: Component
Availability: Transportation Research Board Business Office 500 Fifth Street, NW Abstract: Traffic congestion and parking deficit have become a serious burden on commuters in many urban areas. The purpose of this research is to evaluate the market demand potential of a shared- ride taxi service for the students at the American University of Beirut. This service, if implemented, will surely improve students’ commute experience and promote a higher quality of life for them. Using survey stated preferences data (number of weekly trips using the new shared-taxi service if it were available), we estimate an integrated choice and latent variable model for commuters currently using three other modes, namely, jitney, private car, and bus. Estimation results show that students care about the change in the new taxi service fare and the travel time compared to the fare (or travel cost) and time they currently incur, the time before pick-up and drop-off, the number of passengers sharing the ride, as well as the availability of Internet/Wi-Fi in the vehicle. Results reveal considerable heterogeneity in preferences among the users of the three current mode categories. In addition, through defining multiple policy scenarios, the authors established what service attributes have substantial effects on the expected number of shared-taxi trips and what trades-offs can be made among them. Results show that, compared to jitney and car users, bus users are rather reluctant to shift to the new system, even under favorable scenarios, unlike jitney users who displayed a higher propensity to switch. The authors discuss these results, conclude, and provide insights for future research.
Supplemental Notes: This paper was sponsored by TRB committee AP060 Paratransit.
Monograph Title: Monograph Accession #: 01550057
Report/Paper Numbers: 15-4417
Language: English
Corporate Authors: Transportation Research Board 500 Fifth Street, NW Authors: Al-Ayyash, ZahwaAbou-Zeid, MayaKaysi, IsamPagination: 16p
Publication Date: 2015
Conference:
Transportation Research Board 94th Annual Meeting
Location:
Washington DC, United States Media Type: Digital/other
Features: Figures; Maps; References; Tables
TRT Terms: Identifier Terms: Geographic Terms: Subject Areas: Planning and Forecasting; Public Transportation; I72: Traffic and Transport Planning
Source Data: Transportation Research Board Annual Meeting 2015 Paper #15-4417
Files: TRIS, TRB, ATRI
Created Date: Dec 30 2014 1:27PM
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